Because death is hard enough already
At Willed, we make end-of-life planning simple, affordable and accessible for all Australians.
Whether it's for the sake of your loved ones or for your own peace of mind - Willed is on a mission to dial down the devastation of a poorly planned death through guidance, expertise and care.
Created by lawyers and tech experts, but most importantly, real people.

Dave Kaplan
Co-founder, Joint CEO

Aaron Zelman
Co-Founder, Joint CEO

Tim Glasson
Co-founder, CTO

Ariella Birnbaum
COO

Ari Morris
Head of Legal & Willed Law

Leonie Dubbelman
Lawyer - Willed Law

Kerry Pham
Lawyer - Willed Law

Jenny Pham
Paralegal - Willed Law

Ryan Voitiskis
Software Engineer

Simon Mumme
Funeral Arranger Conductor

Rachel Borg
Funeral Arranger Conductor

Donna Shipton
Prepaid Funeral Consultant

Maya Morris
Prepaid Funeral Consultant

Tammy Cohen
Business Development - Partnerships

Jordan Kaplan
Staff Writer

Rachel Hechtman
Customer Support Manager

Lexie Efron
Customer Support

Leonie Kaplan
Customer Support
We're a phone call away
Need a hand? Our friendly team are here to help from 8:30am to 7pm (EST), 7 days a week.




Or email us at [email protected]